General Information
This plant-powered, smooth and creamy shampoo gently cleanses and repairs very dry and damaged hair. Enriched with nourishing Organic Cupuacu Butter, which provides up to 1.5 times more hydration than Shea Butter*, the formula also features a boost of coconut oil to help deliver restorative benefits. Brittle and damaged hair is cleansed and left feeling softer, nourished right to the ends, and easier to style.
This plant-powered, smooth and creamy shampoo gently cleanses and repairs very dry and damaged hair. Enriched with nourishing Organic Cupuacu Butter, which provides up to 1.5 times more hydration than Shea Butter*, the natural1 and biodegradable2 formula also features a boost of coconut oil to help deliver restorative benefits. Brittle and damaged hair is cleansed and left feeling softer, nourished right to the ends, and easier to style3.
Clean formula with no nasties, such as silicones, sulfates and parabens. Eco-designed in 100% recyclable bottle that is made of 100% recycled plastic.
PROVEN EFFICACY:
• 96% agree hair was instantly softer3. (leading claim for product)
• 92% agree hair was instantly easier to style3
The Klorane Organic Cupuacu range helps to repair very dry and damaged hair. Sustainably sourced from the Amazon Rainforest in Brazil and harvested by hand after the fruit has ripened and fallen to the ground, naturally. The seeds are removed from the pulp, left to dry in the sun and then cold-pressed to create the rich, organic Cupuaçu butter.
1. 83% natural-origin ingredients 2. According to OECD 301B test. 3. Consumer Use Test After Using Shampoo tested on 104 subjects for 21 days. * Fleck, C.A and Newman, M. 2012 'Advanced Skin Care - A Novel Ingredient'. Journal of the American College of Clinical Wound Specialists, Vol.4, pp.92-4. Sustainably sourced botanical key ingredients
Suitable For: Adults
Product Claims: Cleanses & repairs very dry and damged hair, leaving it softer & nourished
Size: 400ml
Fragrance: Cupuacu
Hair Type: Damaged, brittle hair|Very dry hair
KEY FEATURES
• • This plant-powered, smooth and creamy shampoo gently cleanses and repairs very dry and damaged hair.
• • Enriched with nourishing Organic Cupuacu Butter, which provides up to 1.5 times more hydration than Shea Butter*.
• • The natural** and biodegradable*** formula also features a boost of coconut oil to help deliver restorative benefits.
• • Brittle and damaged hair is cleansed and left feeling softer, nourished right to the ends, and easier to style****.
• • Clean formula with no nasties, such as silicones, sulfates and parabens. Eco-designed in 100% recyclable bottle that is made of 100% recycled plastic.
• • 96% agree hair was instantly softer****.
• References: * Fleck, C.A and Newman, M. 2012 'Advanced Skin Care - A Novel Ingredient'. Journal of the American College of Clinical Wound Specialists, Vol.4, pp.92-4. ** 83% natural-origin ingredients *** According to OECD 301B test. **** Consumer Use Test After Using Shampoo tested on 104 subjects for 21 days.
Directions
Apply to wet hair. Work into a lather and then rinse. In case of contact with eyes, rinse thoroughly.
RECYCLABLE INFORMATION
Biodegradable formula**
**according to OECD 301B test
100% recycled bottle
Recyclable Packaging?: Yes
Ingredients
WATER (AQUA)*. SODIUM TRIDECETH SULFATE. CAPRYLIC/CAPRIC TRIGLYCERIDE*. COCOS NUCIFERA (COCONUT) OIL (COCOS NUCIFERA OIL)*. SODIUM LAUROAMPHOACETATE. SODIUM CHLORIDE*. BEHENAMIDOPROPYL DIMETHYLAMINE*. GLYCERIN*. COCAMIDE MIPA*. CITRIC ACID*. THEOBROMA GRANDIFLORUM SEED BUTTER*. HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL (HELIANTHUS ANNUUS SEED OIL)*. TOCOPHEROL*. CAPRYLYL GLYCOL. CARAMEL*. FRAGRANCE (PARFUM). HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE. RED 40 (CI 16035). SODIUM BENZOATE
Contains: WATER (AQUA)*. SODIUM TRIDECETH SULFATE. CAPRYLIC/CAPRIC TRIGLYCERIDE*. COCOS NUCIFERA (COCONUT) OIL (COCOS NUCIFERA OIL)*. SODIUM LAUROAMPHOACETATE. SODIUM CHLORIDE*. BEHENAMIDOPROPYL DIMETHYLAMINE*. GLYCERIN*. COCAMIDE MIPA*. CITRIC ACID*. THEOBROMA GRANDIFLORUM SEED BUTTER*. HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL (HELIANTHUS ANNUUS SEED OIL)*. TOCOPHEROL*. CAPRYLYL GLYCOL. CARAMEL*. FRAGRANCE (PARFUM). HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE. RED 40 (CI 16035). SODIUM BENZOATE
