{"product_id":"l-oreal-paris-preference-oslo-9-1-viking-light-ash-blonde","title":"L'Oreal Paris Preference Oslo 9.1 Viking Light Ash Blonde","description":"\u003ch2\u003e\u003cspan\u003eGeneral Information\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003eL'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for\u003cbr\u003elasting, multidimensional colour whilst providing 100% grey coverage**.\u003cbr\u003e\u003cbr\u003eWith a high concentration of dyes, Préférence\u003cbr\u003eprovides 9 weeks of fade-defying* and\u003cbr\u003emultidimensional colour, respecting the hair's\u003cbr\u003enatural highs and lows, for a look that is radiant,\u003cbr\u003eluminous and lasting.\u003cbr\u003e\u003cbr\u003e* Consumer test except for copper\/red shades.\u003cbr\u003e** Instrumental tests on grey hair swatches before and after using Préférence.\u003c\/p\u003e  L'Oréal Paris Préférence Permanent hair colour, now featuring a luxurious oil-in-gel no drip formula for lasting, multidimensional colour. With a high concentration of dyes, Préférence provides 9 weeks of fade-defying* and multidimensional colour, respecting the hair's natural highs and lows, for a look that is radiant, luminous and lasting. It's suitable for all hair textures, offering fade-defying colour* and multidimensional shine and 100% grey coverage**. FADE-DEFYING COLOUR Préférence has a high concentration of high-tenacity dyes that penetrate hair fibres for 9 weeks of fade-defying colour*. LIQUID GEL TECHNOLOGY Formulated with an innovative oil-in-gel formula, Préférence perfectly coats the hair so that light bounces back for an even, natural shine. The innovative Liquid Gel Technology locks in the dyes to accentuate reflections, revealing multidimensional colour with intense radiance. The bonus: this new formula doesn't drip for an easy, mess-free application at home. *Consumer test except for copper\/red shades. ** Instrumental tests on grey hair swatches before and after using Préférence. \u003cp\u003eSize:  1 Unit\u003c\/p\u003e  \u003cp\u003eFragrance:  N\/A\u003c\/p\u003e  \u003cp\u003eKEY FEATURES\u003c\/p\u003e  • Up to 9 weeks of fade-defying colour\u003cbr\u003e • Luminous colour full of reflects\u003cbr\u003e • 100% grey coverage\u003cbr\u003e • No drip oil in gel formula\u003cbr\u003e • Enriched with a UV filter and Vitamin E\u003cbr\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eDirections\u003c\/span\u003e\u003c\/h2\u003e\n1. Pour the gel colourant into the developer Crème and shake well. 2. Apply from root to tip, then massage to ensure the colour is evenly spread. 3. Leave in for 30 minutes. 4. Rinse with warm water until water runs clear. 5. Apply Colour Lock Conditioner and leave in for 2 minutes then rinse. \u003cp\u003eUSAGE ADVICE\u003c\/p\u003e  1. Pour the gel colourant into the developer Crème and shake well. 2. Apply from root to tip, then massage to ensure the colour is evenly spread. 3. Leave in for 30 minutes. 4. Rinse with warm water until water runs clear. 5. Apply Colour Lock Conditioner and leave in for 2 minutes then rinse.\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003ch2\u003e\u003cspan\u003eIngredients\u003c\/span\u003e\u003c\/h2\u003e\n1263171 C- COLOUR GEL: AQUA \/ WATER •  PEG-4 RAPESEEDAMIDE •  ALCOHOL DENAT. •  DECETH-3 •  PROPYLENE GLYCOL •  AMMONIUM HYDROXIDE •  LAURETH-5 CARBOXYLIC ACID •  DIPROPYLENE GLYCOL •  HEXYLENE GLYCOL •  POLO XAMER 3 3 8 •  O L E Y L A LCOHO L •  m- AMINOPHENOL •  4-AMINO-2-HYDROXYTOLUENE •  2-AMINO-3-HYDROXYPYRIDINE •  HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL •  HYDROXYBENZOMORPHOLINE •  AMMONIUM THIOLACTATE •  2-METHYL-5-HYDROXYETHYLAMINOPHENOL •  p-PHENYLENEDIAMINE •  TETRASODIUM GLUTAMATE DIACETATE •  OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE •  CITRIC ACID •  ERYTHORBIC ACID •  2,4-DIAMINOPHENOXYETHANOL HCL •  PARFUM \/ FRAGRANCE. (F.I.L. C202321\/2)\u003cbr\u003e\u003cbr\u003e1190015 - DEVELOPER CREAM: AQUA \/ WATER •  HYDROGEN PEROXIDE •  CETEARYL ALCOHOL •  SODIUM SALICYLATE •  TRIDECETH-2 CARBOXAMIDE MEA •  PHOSPHORIC ACID •  CETEARETH-25 •  TETRASODIUM ETIDRONATE •  TETRASODIUM PYROPHOSPHATE •  GLYCERIN. (F.I.L. C232981\/1)\u003cbr\u003e\u003cbr\u003e1217043 A - SHINE PROTECT CONDITIONER: A Q U A \/ WAT E R •  CETEARYL ALCOHOL •  GLYCERIN •  BEHENTRIMONIUM CHLORIDE •  CANDELILLA CERA \/ CANDELILLA WAX •  AMODIMETHICONE •  CETYL ESTERS •  ISOPROPYL ALCOHOL •  TOCOPHERYL ACETATE •  SODIUM PCA •  PHENOXYETHANOL •  ETHYLHEXYL SALICYLATE •  TRIDECETH-6 •  CHLORHEXIDINE DIGLUCONATE •  LIMONENE •  CAMELINA SATIVA SEED OIL •  LINALOOL •  BENZYL ALCOHOL •  BENZYL BENZOATE •  GERANIOL •  CETRIMONIUM CHLORIDE •  CITRONELLOL •  HEXYL CINNAMAL •  AMYL CINNAMAL •  PARFUM \/ FRAGRANCE. (F.I.L. C232981\/1)\u003cbr\u003e\u003cbr\u003ePlease be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":46047482642618,"sku":"2630874","price":13.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/8762\/4890\/files\/2DF_800_489ca755-f356-4c10-be8c-d60ba2c26162.jpg?v=1782315735","url":"https:\/\/wombatpharmacy.com.au\/products\/l-oreal-paris-preference-oslo-9-1-viking-light-ash-blonde","provider":"Wombat Pharmacy","version":"1.0","type":"link"}